MobilePaks Recognized with Prestigious Interactive Media Award

MobilePaks Wins Silver at the 12th Annual Horizon Interactive Awards Competition

April 21, 2014 – Portland, OR – MobilePaks was recognized by the Horizon Interactive Awards, a leading international interactive media awards competition, for its excellence in the Education – Mobile Apps category with a Silver Level award for “On-Demand Knowledge Sharing and Sales Enablement” based on the company’s work with Yesmail.

MobilePaks wins Silver in On-Demand Knowledge Sharing & Sales Enablement category

MobilePaks wins Silver in On-Demand Knowledge Sharing & Sales Enablement category

Because Yesmail’s sales force and account management team is geographically distributed and its products are continually evolving through agile development, the company was finding it increasingly challenging to share current and up-to-date information. Using MobilePaks, the company was able to provide its workforce with comprehensive product and process training to sell and support effectively, which can be completed at their convenience, only requiring a couple of clicks. As a result 70% of team members have achieved product competency. Plus, renewals and upsells increased approximately 15% with higher staff retention and customer satisfaction.

“MobilePaks is honored to receive this award from Horizon Interactive and proud to be able to support Yesmail and our other clients with our easy to use real-time, knowledge sharing platform and sales effectiveness tools,” said Chanin Ballance, CEO, MobilePaks. “Buyers are more knowledgeable than ever before, so sharing corporate and product knowledge and keeping continuity across teams is strategically critical. MobilePaks helps teams boost their productivity and effectiveness by providing relevant support at the right time to help them drive valuable customer conversations.”

The 12th annual, international competition saw over 1600 entries from over 24 countries around world including: Australia, Austria, Belgium, Canada, China, France, Germany, Hong Kong, India, Indonesia, Ireland, Italy, Mexico, Netherlands, Portugal, Russia, Singapore, South Africa, Spain, Switzerland, Taiwan, Turkey, Ukraine, United Kingdom, and nearly all 50 of the United States of America.

An international panel of judges, consisting of industry professionals with diverse backgrounds, as well as an end user panel evaluated categories ranging from online advertising to mobile applications. The 2013 winning entries showcase the industry’s best interactive media solutions including web sites, mobile applications, print media, interactive displays, public exhibits, online advertising, video, email and more.

“The 2013 competition is undoubtedly one of the best showcases of outstanding interactive media in our long competition history,” said Mike Sauce, Founder of the Horizon Interactive Awards. “Winners in this year’s competition highlight the best blend of technology, cutting-edge thinking, outstanding user-experience and overall aesthetics.”

The Horizon Interactive Awards holds the competition each year with the winners being announced the following April. For more information visit the Horizon Interactive Awards online:

About MobilePaks
MobilePaks delivers confidence-increasing and performance-boosting capability to sales and customer service through the best real-time information. MobilePaks’ Relevance Engine coupled with deep expertise in the science of retention creates opportunities for sales to receive the exact information at the moment it matters. Marketing and Sales leaders glean insights to improve sales and marketing productivity as well as sale effectiveness. The SaaS platform includes administrative, content management, behavior tracking and analytics tools. MobilePaks solutions are available as stand-alone web applications and can also be integrated with CRM systems like, Oracle CRM and Microsoft Dynamics. For more information, contact MobilePaks at 1-800-737-8481 or visit

Media Contact:
Natalie Middleton
MobilePaks, PR & Communications Manager