MobilePaks Named One of the “Top 40 Sales Tools of 2013” by Smart Selling Tools

MobilePaks’ simple user interface and CRM integration support teams with on-demand knowledge, when and where they need it

November 21, 2013 – Portland, OR – MobilePaks, the on-demand knowledge platform and sales readiness tool, was named one of the “Top 40 Sales Tools of 2013” by Smart Selling Tools.

Smart Selling Tools provides buyer resources for “discovering, assessing, and choosing the best Sales and Marketing software”. In their assessment of the top 40 Sales tools of 2013, they categorized Sales tools into 18 different divisions, and chose the best tools of 2013 that fit into those categories. MobilePaks was named a top tool for the sales enablement section.

Smart Selling Tools said that they like MobilePaks for its simple user interface, easy search function, and CRM integration. These features help companies improve lead conversion and sales efficiency by supporting sales teams with on-demand knowledge, when and where they need it.

“In today’s market, buyers are farther along in the purchase process and sales reps need to be well informed in order to position themselves as true partners and close deals,” said Nancy Nardin, CEO of Smart Selling Tools. “MobilePaks takes a fresh approach that’s different from other sales enablement companies by providing easy access to knowledge at each stage of the buying process and helping to convert a higher percentage of leads to customers.”

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Add your PowerPoint Slides to Your Pak

Did you know you can add PowerPoint slides to any Pak? It’s as easy as 1-2-3.

  1. 1. Click on your PPT deck and Save As a JPEG File Interchange Format. You’ll find this file type available from the drop down menu.
  2. 2. Here you can choose Every Slide or Current slide only.
  3. 3. Now you can add the slide image to your Paks.

*For an extra touch, try adding a slide description or even an audio file to your image for context. Other PowerPoint options are to use the Document widget to have the entire PowerPoint presentation viewable on one Pak page, or you use the File Download widget to have the option for the PowerPoint presentation be downloaded for offline access.

 

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MobilePaks’ Newest Widget: Flashcards

Be sure to try our newest engagement widget from MobilePaks – Flash Cards. Within minutes you can build a solo flash card Pak or add them to a current Pak as a fun way to reinforce key messages.

Wondering how it works? Watch this video to see video here for a quick 30 second example.

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MobilePaks Wins 2013 Davey Award for Work with Yesmail

MobilePaks enables Yesmail to provide its globally dispersed sales force and support staff with product knowledge on-demand.

November 5, 2013 – MobilePaks won Silver in the 2013 Davey Awards for the Mobile Applications – Business category based on the mobile friendly content program it helped Yesmail create to support its global sales force and provide them with easily accessible product knowledge on-demand.

“MobilePaks continues to get better with each update and more Yesmail staff are signing up to use it daily,” said Julie Anne Reda, VP of Product Strategy, Yesmail Interactive. “From Account Managers to Customer Insights, MobilePaks has made it so much easier for staff to stay up-to-date and ramp up more quickly with the self-directed Programs. We look forward to continuing to work with MobilePaks and find new ways to use it to support our sales and customer service efforts.”

With nearly 4,000 entries from across the US and around the world, the Davey Awards honors the finest creative work from the best small firms, agencies and companies worldwide. The Davey Awards is judged and overseen by the International Academy of the Visual Arts (IAVA), a 600+ member organization of leading professionals from various disciplines of the visual arts dedicated to embracing progress and the evolving nature of traditional and interactive media.

“The MobilePaks team is working hard to make inspiring, easy-to-use products that help people achieve their full potential and we are honored to receive this Davey Award,” said Chanin Ballance, CEO, MobilePaks. “We believe that when a company gives people access to relevant knowledge, they feel respected, confident and empowered to drive their organizations forward with full creativity and ingenuity.”

MobilePaks helps the Yesmail sales force and support staff maximize productivity by providing them with short bits of knowledge when and where they need it. From product updates and competitive intelligence to how-tos, reps can access knowledge with two clicks from any device – smartphones, tablets, laptops or desktop computers. The Yesmail marketing and sales managers can glean insights by tracking the staffs’ behavior, needs and direct feedback for better alignment. MobilePaks solutions are available as stand-alone web applications and can also be integrated with CRM systems like Salesforce.com, Oracle CRM and Microsoft Dynamics, providing Yesmail with a high degree of flexibility with these content assets.

About MobilePaks
MobilePaks helps sales teams maximize productivity by providing them with short bits of knowledge when and where they need it. From product updates and competitive intelligence to how-tos, reps can access knowledge with two clicks from any device – as well as share approved content with customers. Marketing and Sales leaders glean insights to track behavior, needs and direct feedback for better alignment. MobilePaks solutions are available as stand-alone web applications and can also be integrated with CRM systems like Salesforce.com, Oracle CRM and Microsoft Dynamics.

Media Contact:
Natalie Middleton
VIA/MobilePaks, PR & Communications Manager
nmiddleton@mobilepaks.wpstagecoach.com
503.953.1003

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Bridging the Great Divide Between Sales and Marketing

Chanin Ballance, CEO, MobilePaks

Marketing puts a lot of work into generating leads, but despite the effort, lead conversion rates often disappoint. That’s because, providing the sales team with quality leads is only one piece of the equation. Marketers also have to provide sales with the knowledge to help them convert those leads into customers.

According to Aberdeen Research, companies who are “best-in-class” at aligning marketing and sales had a 20 percent average growth in annual revenue as opposed to a 4 percent decline in “laggard” organizations. By leveraging increasingly popular cloud technologies, lead management software and sales aps, marketers can bridge the gap and empower sellers with pertinent information and tools to advance the sales process, increase average deal size, decrease sales cycle lengths and improve pipeline management. At the same time, with use of this technology they can gain better insight into what the sales force needs and what’s working.

Click here to read the rest of the article on SalesAndMarketing.com

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