ATD recently featured a new article by Veelo’s VP of Marketing, Brian Fravel titled “7 Steps to Maximize the Tech Tools in Training”

There is a lot of hype about using technology to predictively do this and predictively do that. It is tempting to believe that all you need is the right technology to prompt your sales reps on what to do and what to say, and as a result your revenue will skyrocket! There is no doubt that predictive tools and sales prompts for salespeople will result in better sales conversations with prospects. But how do you really use these tools effectively in conjunction with your established training program so your reps learn and grow and aren’t solely dependent on technology to tell them what to do?

Read the entirety of “7 Steps to Maximize the Tech Tools in Training” at ATD.com.