Convincing Sales to Adopt New Technology

Modern technology offers transformative capabilities that can increase productivity, make teams more effective, boost sales, assist in better decision making and much more. The problem? Getting your team to actually use it. So how do you…

Ignoring Sales Technology is Dangerous Territory

It is good news when your business is in growth mode. The challenge is to maintain your growth and scaling the organization to handle more opportunities. While it is intuitive for company executives to automate business functions and processes…
sales onboarding myths

4 Common Myths about Sales Onboarding

According to CSO Insights, onboarding is the top priority for B2B sales enablement professionals. However, ask sales reps about their experiences with onboarding programs and you’ll find that many of them don’t find them particularly helpful…

5 Sales Enablement Mistakes to Avoid

Contrary to popular belief, there’s a whole lot more to sales enablement than just sales training. And due to the complexity—and relative newness—of the role, mistakes are inevitable. We’ve found that most sales enablement professionals…
sticky notes

5 Common Sales Content Mistakes Impacting Your Revenue

Chances are you are making common sales content mistakes.  Your strategy is like the Earth’s moon.  You have a light side and dark side.  Your marketing team produces great sales content that generates tons of leads and traffic to your…
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6 Training Reinforcement Tips for Sales Success

Personally, I know that I’ve become lazier about focusing on good learning habits and committing information to memory. Technology makes it so easy to look up facts with a quick keyword that I can relax knowing I have a safety net. This isn’t…
3 Reasons Sales Enablement Roles are on the Rise
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3 Reasons Sales Enablement Roles are on the Rise

Many of us now have jobs that probably didn’t exist when we were kids, or at least, the way we work has changed dramatically due to technology and other factors. The booming market for sales enablement professionals is one of those growing…
three strategic marketing and sales mistakes to avoid

Three Strategic Marketing and Sales Mistakes to Avoid in 2017

The year is nearly halfway through, and you may already be feeling you're behind in reaching the organization's ambitious 2017 revenue goals. No reason to worry yet, but before your anxiety turns into a mid-year panic attack, it's a good idea…
people collaborating

7 Steps to Maximize Tech Tools in Training

ATD recently featured a new article by Veelo's VP of Marketing, Brian Fravel titled "7 Steps to Maximize the Tech Tools in Training" There is a lot of hype about using technology to predictively do this and predictively do that. It is tempting…

How to Build an Effective Sales Enablement Program

Companies are investing in sales enablement at a growing rate, both in building out teams and by adopting new technology. But to build an effective sales enablement program that delivers results, you need to first understand what it’s designed…
sales content roi
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Four Step Process to Measure Sales Content ROI

Most B2B marketers struggle with the measurement of their sales content ROI. Lots of content gets created and tossed into some sort of content repository. Does it get used? According to Sirius Decisions, only 30% of marketing content created…
sales funnel

Hey Marketers! It's About Revenue

DemandGen Report recently featured a new article by Veelo's VP of Marketing, Brian Fravel titled "It’s About Revenue: Marketers Head Directly Into The Sales Funnel" The trend is clear. The role of marketing is changing and expanding to encompass…